1.
Venkatesan C, Rajeswari. Virtual Vortex: The Marketing Mix and its Effect on Digital Consumer Behavior for Non-Durable. IJABR [Internet]. 2025 Jul. 7 [cited 2026 Oct. 24];7(02):220-34. Available from: https://ijabr.polban.ac.id/ijabr/article/view/464